dennotation connotation

 

In the water aid ad "Dig toilets not graves" ,Water aid uses Technical codes of the medium shot of the boys facial expressions infront of a squalid living condition. In the photo, you can see the boys face showing an expression of sadness .Water aid does this along with the phrase "Dig toilets not graves" to show the viewers how the poor boy is affected by not enough toilets made while he is in his 3rd world living situations






In the advert, the advertisers use technical codes of central imagine, The central imaging highlights the boys missing leg to show how much he is affected while there are thumbs up  surrounding him thta arent doing anything to help him or benefit to convey the message liking isnt enough to help him. They also use the technical codes of lightings









Comments

Post a Comment

Popular posts from this blog

Key concepts film posters analysis

Image
  Language The poster features three men standing together, indicating that the film revolves around this central trio. Furthermore, the tagline, 'The American dream... their way,'  with a large bundle of cash, strongly suggests the plot follows these characters attempting to get to wealth by any means necessary. Audience The target audience consists of young men with an interest in crime and hustle gangster cinema. The poster clearly signals these thematic elements in its photography, which includes a pistol , a bundle of cash , and a prominent gold chain worn by one of the characters. Industry Produced by the music label Rocafella , the film bridges the gap between the music and movie industries, allowing the company to cross-promote content directly to its existing fanbase. because they owned the film studio behind the project, they were able to gain all generated revenue Representation The poster represents young Black men within a gritty, urban crime genre. Through th...
Read more